Audience
- Working & Retired Masters & Pilots
- USCG Personnel
- Tug & Terminal Operators
- Congressional Leaders
Distribution
- CAMM Members
- Union Halls
- Ports & Terminals
- Maritime Schools
- Key Congressional Members
- International Seafarers’ Associations
Circulation
1,000 printed
mastermariner.org/sidelights
Frequency
Bi-monthly from Oct. - June
Release dates
February 1
April 1
June 1
October 1
December 1
All ads must be maritime related and are subject to approval by the Sidelights Committee.
Ad Rates
| SIZE | Open Rate (per insertion) | 5x insertion* (per insertion) |
|---|---|---|
| Covers: includes 4-color | ||
| outside back | $1600 | $1440 |
| inside front | $1500 | $1350 |
| inside back | $1300 | $1170 |
| Display Ads (B&W / full-color) | ||
| Full Page | $850 / $1350 | $765 / $1215 |
| 1/2 Page | $550 / $1050 | $465 / $945 |
| 1/3 Page | $420 / $920 | $378 / $828 |
| 1/4 Page | $350 / $850 | $315 / $765 |
Other Charges:
Spot Color: add $250 to B&W rate
Special Position: rate plus 15%
Design & Layout: $100 per hour
*5-time commitment earns 10% discount on each insertion.
Please ask about www.mastermariner.org website sponsorship and advertising.
Technical Specs
All measurements are given in inches.
| SIZE | Width | Height |
|---|---|---|
| full page trim bleed | 8.375 8.625 | 10.875 11.125 |
| 1/2 page island | 4.625 | 7.000 |
| 1/2 page horizontal | 7.000 | 4.875 |
| 1/3 page square | 4.625 | 4.875 |
| 1/3 page vertical | 2.250 | 10.000 |
| 1/3 page horizontal | 7.000 | 3.250 |
| 1/4 page square | 4.625 | 3.500 |
| 1/4 page horizontal | 7.000 | 2.375 |
* Full page ads with no bleed will be centered on the page with white edges.
Advertising Deadlines
| Issue | Closing Date | Copy Due | Release Date |
|---|---|---|---|
| February | Jan. 22 | Jan. 22 | Feb. 1 |
| April | March 1 | March 10 | April 1 |
| June | May 3 | May 12 | June 1 |
| October | Sept. 1 | Sept. 10 | Oct. 1 |
| December | Nov. 1 | Nov. 10 | Dec. 1 |
Cancellations not accepted after closing date. When no acceptable copy is furnished by the closing date for space scheduled, publisher reserves the right to repeat the latest advertisement, or to charge for space reserved.
Payments
Payment is due within 30 days of invoice.
A 1.5% late payment charge will be assessed on all accounts after 30 days. Accounts turned over for collection will be charged the full cost of collection. No discounts on past due accounts.
Digital Requirements & File Formats
All artwork is to be submitted digitally.
High resolution CMYK PDF files (PDF/X-1a:2001) with embedded graphics and fonts at actual size are preferred. Microsoft Office or similar files may be subject to design services rates.
Email files up to 10 MB to davyne@mastermariner.org. Please ask about ftp upload options for larger files.
Design Services
We can design an advertisement for you if needed. Please supply logos, artwork and/or ideas, and text.
Design work is charged at $100/hr.
Contacts
Advertising Manager:
Tom Bradley
captbradley@mastermariner.org
360-901-1257
Layout & Design:
Davyne Bradley
davyne@mastermariner.org